CUSTOMER CENTRICITY

At first glance, we start our tour as tourists, at the imperial Hofburg palace and with the famous Empress Elisabeth. But it is the omnipresent Sisi myth that gives us a first impression of what it means to be confronted with special customer expectations.
Joseph II knew better than anyone what his people and thus his “customers” needed. At Josefsplatz, we find out why the emperor still failed many times and what this had to do with the Habsburg administration.
Adolf Loos uncompromisingly placed his customers at the center of attention on Michaelerplatz. We ask ourselves why this caused a scandal and why he was perhaps successful for this very reason.
Anna Demel also did everything for her customers, but Julius Meinl was aware that more was needed to anchor customer centricity in the company. What makes his company on Graben so special? And what does the former drugstore next door tell us about customer-oriented production?
We meet other well-known Viennese business personalities with passion, such as the Hawelka couple, and creativity, such as the Trzesniewski family. The venerable jeweler Köchert on Neuer Markt, once chamber jeweler under Emperor Franz Joseph and now internationally successful, is far ahead in terms of customer commitment.
We end our tour at the famous Hotel Sacher. Let's find out what Anna Sacher's secret of success for satisfied customers was.

Tour duration: 1.5 to 2 hours
Number of participants: Up to 25 people